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A Bicycle Friendly Business District is a partnership between the neighborhood, business organizations and We Bike Rochester, the Rochester Bicycle Coalition.

Our Bicycle Friendly Business District program seeks to:

  • Enhance the “bike local” and “shop local” connection

  • Promote district business development, community building, and physical activity

  • Increase parking availability for visitors and residents who cannot ride a bicycle

  • Complement complete streets objectives, traffic calming, and neighborhood development in Rochester

  • Determine program structure and elements for broader citywide program

  • Improve a business district’s bicycle friendliness through bicycle infrastructure and local business promotions to bicyclists

  • Encourage and promote local trips by bicycle, especially for shopping, dining, and recreation


Program Benefits for Members:

  • Assistance with obtaining bicycle parking

  • Free participation in educational opportunities for bicycle safety and commuting how-to

  • Bicycle promotion and education information materials

  • Walk Your Bike Downtown campaign

  • Rochester Bicycle Maps

  • Listing as a Bicycle Friendly Business on RCVB website and with regular social media engagement

  • Window Cling to display for identification as a Bicycle Friendly Business

  • Opportunity to offer deals to bicyclists on shopping, dining and recreation (ie. Bike Saturdays)

  • Support toward applying for the League of American Bicyclists Bicycle Friendly Business Award

  • Hosting bike socials

  • Newsletter with Bicycle Friendly Business recommendations


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